In 2018, we returned to the studio for the first time in 8 years. In 2015, we reorganized the company as Phoenix Entertainment Partners, LLC, but under the same management. And what it means is that the Sound Choice brand will remain strong for years to come. It speaks to the quality that the Slep brothers set out to accomplish. (Of course, the most popular Sound Choice tracks are still available through the fantastic GEM series.) That’s real staying power. Our investigators go out to karaoke shows to gather information for litigation and those investigators report that the dominant brand of music used in karaoke shows is still Sound Choice®, even though we hadn’t made any new music between 2010 – 2018. But in the course of that litigation, we discovered something about the Sound Choice brand that surprised us just a little. Litigation has kept the company alive, but piracy marches on. After less drastic means failed to stop the problem, Sound Choice reluctantly looked to the courts for help. Thousands of karaoke professionals were using unauthorized copies of Sound Choice® tracks to make money without paying anything. But by 2009, it became clear that doing business the old way wasn’t going to work anymore. Between 19, Sound Choice recorded and released more than 16,500 karaoke tracks. Sound Choice® karaoke CDs were a little more expensive than other brands, but karaoke professionals and fans knew that the extra cost was worth it. In time, the Sound Choice brand became known for the very best karaoke accompaniment tracks available-the most authentic reproductions of the sound of the original song, the most accurate singing cues, and the most correct lyric displays.
They called their product “Sound Choice®”, and an entertainment phenomenon was born. The Slep brothers’ dedication to quality was relentless. Their goal was simple: make the very best accompaniment music so that everyone who wanted to could sing along to some of their favorite songs. The Sound Choice/Phoenix Story Over 34 years ago, before the word “karaoke” was widely known in the U.S., Kurt Slep and his brother began a new business centered on making high-quality re-recorded versions of popular songs.
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